James Masch
Senior Art Director / Digital Art Director
You hear the distant sound of sports-talk radio a few feet down the hall. You turn the corner, and you identify the source. You’re in the office of James Masch, Triad Senior Art Director. And James Masch, University of Texas sports fan. (Same guy).
A long-time creative resource from Austin, James is what you might call call a hybrid. He has mastered the art form of traditional media communication through his work for clients including Incarnate Word Health System, 3M, Dell Computers, Trammel Crow, and Coopers & Lybrand, to name a few. But he can also create and implement a mean digital or online project; his digital expertise has come into play for clients such as The Bob Bullock Texas State History Museum, Bigfoot Networks, and Philips Sport North America. At Triad, James contributes to the strategic direction, and the conceptual and design approach for many of Triad’s clients, on projects both print and interactive.
Around the agency, James is known as the guy who would give you the shirt off his back. As long as it’s not orange.